Naperville Park District

Monetizando Wi-Fi público para ajudar os municípios

Created by referendum in 1966, the Naperville, Illinois Park District is an independent municipal agency serving the recreation needs of its residents. The Naperville Park District’s mission is to provide recreation and park experiences that promote healthy lives, healthy minds and a healthy community.

The District maintains and operates more than 2.400 acres with 137 parks and facilities and provides more than 1.500 recreational, arts and environmental programs and special events annually. Included within the District’s operations are two championship golf courses; a multitude of playgrounds, trails, athletic courts and sports fields; Fort Hill Activity Center; Knoch Knolls Nature Center; two inline skating and skateboarding facilities; the Millennium Carillon; a paddleboat quarry; historic Centennial Beach; and the beautiful Riverwalk.

The Challenge

A cobertura sem fio em muitos dos parques era irregular ou inexistente. Diante de pedidos frequentes de Wi-Fi em suas instalações recreativas e ao ar livre, o Park District procurou Wi-Fi para o Centennial Beach & Rotary Hill, dois dos seus parques mais populares. A cotação inicial foi de US$72.000 para equipamentos e serviço de Wi-Fi apenas no primeiro ano. Isso foi muito além do financiamento disponível, especialmente porque eles esperavam ver apenas em torno dos 4.000 dispositivos durante o período de verão de três meses em que a instalação aquática é mais usada.

Requisitos

The initial quote for just two parks was much higher than expected, and more than the Park District could pay. They decided to look for solutions that could reduce or offset the cost.

Soluções

Expanded the initial deployment from two parks to eight in order to create a critical mass of end users
Provided a turn key end to end managed Wi-Fi service featuring RUCKUS® indoor and outdoor APs managed by a SmartZone controller
Implemented an innovative, multi-dimensional advertising model that fully funded the Naperville Park District Wi-Fi and operating costs

Benefícios

Naperville Park District patrons are able to spend more time at the park since they can stay connected via Wi-Fi
The service was deployed at no cost to tax payers
The RUCKUS Wi-Fi can easily be extended via meshing and can also support IP video and other applications
Powerful Wi-Fi analytics provide new insights to park management to optimize schedule and resource utilization, and to enhance program marketing activities
Planning on expanding Wi-Fi services to more parks this year